Working together to move forward.
CUORE collaborates closely with leading brands and organizations in the sports and cycling industry to advance innovation and performance in athletic apparel. Through strategic partnerships with renowned athletes, teams, destinations and events, CUORE continually pushes the boundaries of design and functionality while supporting our partners them for the greater love of sports.
ZERMATT – MATTERHORN
The Swiss Matterhorn is probably the most photographed mountain in the world – and Zermatt is one of the most famous mountain villages in the world.
CUORE has been the official partner for cycling clothing and producer of the “Summit Style” bike shirt for men and women since 2024. This combines the iconic shape of the Matterhorn and first-class quality in an elegant, understated design. Zermatt and CUORE not only share a love of sport, but also an enthusiasm for the unique nature around the Matterhorn and the incredible range of trails. With CUORE clothing, we want to make the biking experience in Zermatt an unforgettable memory for guests.
VELAFRICA
Velafrica's vision is a world in which people can use the benefits of bicycle mobility to improve their living conditions. This is achieved through the recycling of bicycles, the education of young people and mobility programs such as “Bike to School”.
CUORE supports the initiative with a team store and an exclusive collection in the Velafrica look - the proceeds from the sale of the clothing are donated.
BIKE TO WORK
Bei der grössten Gesundheitsaktion in der Schweiz treten jedes Jahr über 100.000 Mitarbeitende in die Pedale und legen ihren Weg zur Arbeit an möglichst vielen Tagen im Mai und Juni per Rad zurück. So werde nicht nur deren Fitness und der Teamgeist gefördert, sondern auch die nachhaltige Mobilität.
Als Preissponsor unterstützt CUORE diese Initiative mit einem Team Shop und sorgt für die passende Bekleidung.